Save Ferris

Thursday, April 1st, 2010 Posted in Interactive Services, Life & Business Lessons | No Comments »

A recent lunch discussion among the Sinclair & Co. crew led to the observation that social networking has not been used much in recent mainstream movies.  Considering the role it plays in our day-to-day communications, it seems like Hollywood has ...

Struggling to Remain Relevant

Friday, August 7th, 2009 Posted in Life & Business Lessons | No Comments »

The other day, I visited a small electronics store. It’s part of a national chain that one major newspaper recently described as “struggling to remain relevant.” I’m shopping for a portable DVD player. The store had four models on display behind ...

Crisis Communications 101

Thursday, June 11th, 2009 Posted in Life & Business Lessons, Local & Community News, PR 101 | No Comments »

Former N.C. First Lady Mary Easley’s brief employment at N.C State University recently resulted in four involuntary departures – hers, the chancellor’s, the provost’s and the chairman of the board of trustees. Read more about the details about this story. While ...

Send me your resume…

Wednesday, May 6th, 2009 Posted in Inside Sinclair & Co, Life & Business Lessons | 1 Comment »

Like a lot of companies, Sinclair & Co. has received a lot of resumes lately. Many are from new grads, some are from folks trying to break into the industry, still others are from people who have found themselves without ...

Trade Shows – tips for surviving the marathon that is the show floor.

Monday, January 5th, 2009 Posted in Life & Business Lessons, Marketing | No Comments »

Several of Sinclair & Co.’s clients attend trade shows during the year. We often go along and provide support so that the show attendees can do their jobs – selling and networking on behalf of their company. While the shows are ...