I recently received an email marketing message from a local Public Relations professional. In this message, she touts her public relations expertise and says she’ll be sending out a series of short messages with a “PR Secret” once a day for the next four days. Her message ends with this sentence: As always, please feel […]
As Shelley mentioned, we’ve conducted networking training for some clients, helping them adopt more effective strategies for making connections at conferences and tradeshows. Over the years, I’ve heard clients say, “Oh, we went to that show and we never got any business out of it.” (It’s a variation of the “We put an ad in […]
Recently we held a training day for a client where we focused on media relations and public speaking. I did not participate in the training that day, but was able to listen in from my desk. In the training materials that Emily and Karen Stinneford prepared, they provided some pointers on how to effectively deliver […]