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PR 101 | Sinclairity

Sinclairity, the blog of Sinclair & Co.

I’m Sorry

I’m sorry So sorry Please accept my apology More than 50 years after pop singer Brenda Lee warbled her deep lament for hurting someone’s feelings, public apologies are more abundant than ever before. Indeed, so many apologies now hurl forth daily from politicians, celebrities, CEOS, celebrities, coaches and other public figures that there is at […]

The first three rules of crisis management.

Many years ago, a neighbor in my subdivision was named jury foreman in a grisly murder trial. The details were horrifyingly salacious, and everyone in the county was talking about them. So too, unfortunately, was that neighbor. When it came to light in court that he had regaled his friends with gory details about evidence […]

Yet another reason to love Crate and Barrel

I received the news of Crate and Barrel’s plans to move to an expanded store from nearby Crabtree to Southpoint with mixed feelings. While I was excited to hear they were bringing their amazing furniture lines into our area, it’s not exactly in my neighborhood anymore. So I was happy to accept an invitation to […]

Crisis Communications 101

Former N.C. First Lady Mary Easley’s brief employment at N.C State University recently resulted in four involuntary departures – hers, the chancellor’s, the provost’s and the chairman of the board of trustees. Read more about the details about this story. While the feds explore whether Mary Easley’s husband, former N.C. Gov. Mike Easley, violated any […]

Crisis communications when there’s a storm on the horizon.

I was so impressed last weekend with the crisis communications executed by Governor Bobby Jindal of Louisiana.  After watching him speak for just five minutes, even I knew what his key messages were. Today I have been working with our client TriSure to share some important communications to help their clients prepare for Hurricane Hanna […]