Sinclairity, the blog of Sinclair & Co.

In Good Company

Unlike a lot of agencies, at Sinclair & Co., we’re not big on awards. Sure they’re nice to receive. They give you a great excuse to do a press release. They permit you to call your work “award-winning” and keep a straight face. And the fact is, we have collected a few over the years. […]

Trade Shows – tips for surviving the marathon that is the show floor.

Several of Sinclair & Co.’s clients attend trade shows during the year. We often go along and provide support so that the show attendees can do their jobs – selling and networking on behalf of their company. While the shows are important, employees who work their company’s booths often dread them. And for good reason. […]

“Do we have a fax machine?”

Back in the day, while working as a reporter at the Winston-Salem Journal, I interviewed by phone an expert who kept referring to an official document he had in his possession. I asked for a copy, which he willingly agreed to share. “Great,” I said. “I’ll be right over,” preparing to drop everything to drive […]

It is that time of year again; the annual office holiday party!

Having just recently attended a holiday office party myself, I know first-hand what to expect at the, “It’s a bad economy but lets have an office party anyway” holiday parties.  A small note of caution, prepare your self for the sad moods, and poorly timed company updates.   Having just moved back to the Raleigh area, […]