Sinclairity, the blog of Sinclair & Co.


Karen Sinclair
Born and raised in Raleigh, NC, Karen founded the agency that bears her name in 1988. In addition to guiding the creative process, Karen works closely with the agency’s account managers to provide clients with strategic planning to meet both short- and long-term marketing goals.

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Emily Almasy
Emily oversees the planning and management of all accounts, working closely with clients to determine strategic direction and develop and execute marketing communications plans. Emily’s expertise in corporate and product branding, advertising planning, direct marketing strategy and sales promotion allows her to help clients to execute on a variety of tactics to meet marketing goals and build strong brands.

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Karen Stinneford
Karen Stinneford manages public and media relations for Sinclair & Co. clients. In addition to proactive media outreach, Karen assists clients with strategic communication planning and messaging; ghostwrites opinion-editorial letters and guest expert articles; conducts media training; and manages communications during crises.

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Candice Lyna
Candice manages the many interactive services Sinclair & Co. offers its clients, including website strategy and development, increasing engagement, and continually managing search engine optimization. In addition, Candice assists clients by distributing e-newsletters, facilitating virtual meetings and webinars, and tracking web analytics.

Read all posts by Candice Lyna.