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Crisis communications when there’s a storm on the horizon. | Sinclairity

Sinclairity, the blog of Sinclair & Co.

Crisis communications when there’s a storm on the horizon.

I was so impressed last weekend with the crisis communications executed by Governor Bobby Jindal of Louisiana.  After watching him speak for just five minutes, even I knew what his key messages were.

Today I have been working with our client TriSure to share some important communications to help their clients prepare for Hurricane Hanna that is approaching North and South Carolina.  It’s true that preparing for a possible insurance claim is too easy to overlook while you’re busy protecting your assets and gathering provisions for your family, friends and pets.

There are a few pointers on their web site at http://www.trisure.com/hurricane.html that will help not only TriSure’s clients, but also businesses throughout North Carolina manage their risk and expedite the claims process.

As TriSure told its clients today: Prepare for Hurricane Hanna.  Keep an eye on Ike.